Rewrite as y = (2/e)-2x
dy/dx = -2 ln(2/e) (2/e)-2x
If you want to remove the negatives we can do that and make it a bit more neat:
dy/dx = -2 ln(2/e) (e/2)2x
dy/dx = 2 ln(e/2) (e/2)2x
Finally you could write ln(e/2) as ln e - ln 2
dy/dx = 2 [ln e - ln 2](e/2)2x
dy/dx = 2 [1 - ln 2](e/2)2x
Here is an exercise for you! Try to do it with the quotient rule and verify that you get the same result.