Phyllis D. answered 04/27/19
Master's in Speech Communication with 25+ Years of Teaching Experience
Analyze your audience. Who are they and why are they there? What might they already know about your topic?
Second, to grab listeners' attention and pull them in, develop an attention-getting introduction. This could be an important conclusion or finding from your research; or perhaps a quote from a well-respected researcher or a study participant. From there, you would identify your thesis statement ("Today I'll tell you about.....") for an informative talk and mention the main points you'll cover in your presentation. This preview tells the audience where you're headed and what they can expect.
All the best,
Phyllis