What information like new technology, customers, competition would be useful to know about to increase the future success of mcdonalds, and why?

Question

business marketing answer please and thanks i really need this

Answer 1

Now that AI (artificial intelligence) is popular, you're going to want to take advantage of the tools to research your marketing strategies. Here are examples of specific AI apps :

Tenzo: Predictive Analytics for sales predictions, menu items, and inventory management.

Chatfuel: Chatbot to take orders and provide technical support

MarketMan: Inventory Management that helps with suppliers and reducing waste

Dynamic Yield: Price adjustments for demand, weather and time of day for profit maximization

Face ID: Personalizing customer experiences and offering rewards

Plus, researching relevant data to do your buyer persona would be helpful. It matters if the McDonald's is in a high income area or a low income area so you know if your target audience can afford you.