
John G. answered 08/04/20
Flexible tutor with MA in Classics
The answer here depends on the time period you're looking at. For more recent developments, Christopher's answer fits very well, but if you're talking about the entire history of elections, then you'll have to go back a bit further.
Originally, even in areas with relatively widespread democratic institutions outside of ancient Athens, the "electorate" consisted only of landowners; not only women, but also poorer men, including merchants and unlanded sons, were excluded from the political process. Early in American history, however, people began interpreting "all men are created equal" to not be in opposition to landed European-style "divine right" aristocracies, but rather in support of the notion that all men (well, at the time, white men) deserved a say in the political sphere.
Following this expansion of suffrage to those who don't own land, in the United States at least, the opening of suffrage to black men following the Civil War (even if in practice their votes were suppressed) and to women with the 19th amendment represent the biggest historical impacts to elections.