
Arturo O. answered 03/23/17
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The exponent must be negative to represent decay. If it is positive, it represents growth. Continuous decay would be:
A(t) = A0e-rt
A(t) = amount present or level at time t after t = 0
A0 = initial amount or level at time t = 0
r = decay rate, which is a positive number, and hence the negative sign must be introduced