Consider the problem in 2 parts.... the weight and the rope.
The work in pulling up the 35 lb weight 30 ft up is (30)(35) = 1050 ft-lbs ( this assume that the center of gravity of the weight is pulled up 30... (this may not be quite exact but it is close depending on the size & shape of the weight!)
To calculate the work pulling the rope, the weight of an increment of rope is 1.5(delta y). That incremental piece of rope is then pulled up 30-y ft if y is measured from the ground up!
So, the integral of (30-y)(1.5)(dy) from 0 to 30 should be the work pulling the rope up (assuming 30 ft of rope) and this yields
Work = 675 ft-lbs. So the total work is about 1050 + 675 = 1725 ft-lbs