Application of Natural Language Processing (NLP) on Social Media

Question

I have worked a lot of social media companies in gaining insight from their own data. Said data usually comes in the form of text and therefore requires application of Natural Language Processing (NLP) more complex Mathematical concepts to manipulate data into something useful.

Answer 1

Yes, that is very common. There are many algorithms that have been used to create products that we use everyday. Even all search bars of websites like Amazon, Google, Facebook uses text data to predict and complete your search before you type it. It is the AI behind the bar doing the predictions.