Hi, I’m Maria. I’m a senior B2B marketing leader with 15+ years driving demand generation, go-to-market strategy, and revenue growth in complex industrial markets. I hold an MBA from the Russian Academy of National Economy and Public Administration, a Specialist degree (5-year program, Master’s equivalent) in Management from Moscow State University of Economics, Statistics and Informatics, and a NIMA B Marketing Management certificate from the Higher School of Economics. Since 2018, I have...
Hi, I’m Maria. I’m a senior B2B marketing leader with 15+ years driving demand generation, go-to-market strategy, and revenue growth in complex industrial markets. I hold an MBA from the Russian Academy of National Economy and Public Administration, a Specialist degree (5-year program, Master’s equivalent) in Management from Moscow State University of Economics, Statistics and Informatics, and a NIMA B Marketing Management certificate from the Higher School of Economics. Since 2018, I have also been a certified international leadership mentor.
Most recently, I served as Marketing Director at PERI Group, a global construction equipment manufacturer, where I led a 25-person regional marketing hub across 7 countries and was promoted four times over my tenure. I have led customer experience transformations recognized with a World CX Award, delivered 250% lead growth in new markets, and built attribution frameworks tracking nearly 90% of marketing-sourced leads. I currently run fractional consulting engagements helping companies grow inbound demand.
I tutor and mentor adult learners in B2B and digital marketing strategy, go-to-market planning, demand generation, marketing analytics and attribution, customer experience programs, market sizing and segmentation, MBA-level marketing and management coursework, and leadership development. My students have included junior marketers preparing for promotions, MBA candidates, entrepreneurs validating GTM plans, and mid-career professionals transitioning into marketing leadership.
My teaching approach is practical and case-based. I bring real frameworks from my own work and walk through them using the student’s own context. I start with a short intake call, then build sessions around concrete deliverables. Sessions are one-on-one, with student ages typically 22 to 45.
I offer a free 20-minute consultation before the first paid session and a 24-hour cancellation policy. Feel free to reach out to discuss your goals and confirm fit.
