Veteran Business Marketing Professional

Dan N.

I am Dan N ., I love, love love to share what I have learned the past 20+ years as a business marketing professional. During these years I have had the pleasure of teaching a large number of marketing professionals about the exciting world of digital marketing and advertising and the ways these strategies can connect with other forms of marketing communications. I've also spoken at some of the most prestigious international conferences about ways to build website traffic for better results. My commitment is to take this vast experience and help students, such as yourself, to understand the fundamental concepts of marketing communications and how it can help businesses of any size reach new heights. So how can I help you:
- Understand the core concepts of marketing
- Common pitfalls of marketing and how to avoid them
- Case studies of where marketing has helped to catapult business into new markets
- The role of marketing and opportunities available
- Ways to make marketing accountable

Why me? This is the greatest question because your time is valuable and you need to learn as quickly as possible in a way that makes sense to you and helps you accomplish your academic goals. I started my career with a degree in Journalism with a concentration in advertising and public relations. I spent time after graduation working for a large advertising agency in Washington, DC before I moved into a role as a public relations coordinator for a leading medical association which involved teaching medical professionals how to use marketing and public relations to more effectively market their hospital and/or medical practice. This was then followed by time with a printing company that was beginning to explore web communications in the dawn of the digital revolution. I then helped another communications company build a digital subsidiary before starting Zephoria, a full-service digital agency, in early 2021. I want to use this experience to help you.