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organisational behaviour

1. Study the Behaviour Model as well as the case study attached and answer the questions that follow:

(a) Discuss Alfred’s opinion of women. [3]
(b) Discuss the possible stimuli and different factors in his perceptual
glasses that could play a role to form this opinion and attitude
towards women. [10]
(c) What do you understand from the statement “people only change
when the pain becomes enough” ? [2]
(d) What can Trevor do to change Alfred’s attitude? [3]
(e) What is the real reason why Alfred is against Monica? [1]
(f) Identify a negative behaviour (or attitude) in your personal life
that are causing you “pain” (discomfort). Identify and discuss the
typical stimuli that trigger this behaviour. Discuss steps that you can
take in future, with reference to your fence and elements in your
perceptual glasses, to minimise the effect of these stimuli. [8]

[Marks 27]

2. Communication plays a major role in all human interaction. It is
generally accepted that more than 50% of communication is non-verbal.

(a) Use appropriate referencing to discuss the following forms of non-verbal
communication (state your sources properly):
(i) gestures (hand-signs; eye-contact; facial expressions)
(ii) personal images (body; clothing; posture)
(iii) personal and social distance

(b) Briefly discuss your experience of these three elements in your own culture. [6]
(c) Briefly discuss the effect of touching (or lack thereof) in the development of children
based on the experiments performed by Harry Harlow.
First discuss the experiments and then the results. [5]

[Marks 27]

3. In your own words describe the concept “Emotional Intelligence”. Motivate your own
level of emotional intelligence, using appropriate examples. [6]

[Marks 6]

TOTAL : [60]


Experience ++


On a constant basis you are bombarded with stimuli from various sources like TV; newspapers; social media; etc. If your fence is up you can decide which of these stimuli to block out i.e. not watch TV or ignore certain people.

Once you allow these stimuli to get through your fence, you will analyze them through your perceptual glasses. You evaluate them based on your culture, experience values, etc.
Then you experience certain thoughts and feelings about the information received. This will then lead to specific behaviour like an action, opinion or attitude. The next step is to evaluate the result of action whether you experience it as positive or negative.

If you experience it as positive, this will reinforce your perception about similar issues in future. But if you find it negative; the discomfort associated with the result could persuade you to change your perceptual glasses (or just strengthen your fence).

Let’s take the example of a woman buying a new car. She sees the advertisement on TV or in a magazine and based on her needs, values and background, she experiences very positive thoughts and feelings about this new car. Then she proceeds to buy the car. For the first few months she finds the result of this behavior very positive, driving her new car for all to see. But later on when she realizes the effect of the big monthly installment on her quality of life she experiences negative feelings. This should hopefully enable her to change her value of new cars in future and to come to terms with her real needs. She could also ensure that her fence is up next time to ignore future advertisements of new cars!

Case Study

Alfred Tjiho just came back to his office after the weekly meeting of top management at Windhoek Insurance Ltd. Alfred is the general manager of IT at the organization which he joined almost 20 years ago. The first person he meets is his assistant manager, Luke Smit with whom he can share his frustrations.
“I am now so furious that I feel like strangling somebody. You will not believe what our stupid MD, Trevor Shifidi, has just done. He has promoted that useless Damara girl, Monica Gawases, in the advertising department to general manager, Marketing. It must be because of her looks and the fact that she is always in his office. There must be something between these two. What will be next? Soon we will end up with a woman boss! Last year when Susan Basson became head of HR it was already clear that we take affirmative action too far. But at least she seems to be more competent, and you know I am not a racist.
The way I was brought up makes it very difficult to accept this. Women are the weaker sex and it is our job to care for them, not the other way round. We are victims of the media who brainwash us to believe in this new crazy society.”
When Luke walks away he say to himself “Alfred, you are an easy one to talk. Your appointment as GM four years ago was not based on your competence and you know it. You just can’t handle the fact that Monica gives you a cold shoulder to your sexual advances.”

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