Art Institute of Pittsburgh (Other)
I've been in the graphic design world before computers were invented... well, I'm not that old, but I am old school! Today's graphic designers are great, but they do lack that one skill that computers can't teach you... and that's designing with a great eye! Positioning, balance, and content are what make a design work. As cliche as this might sound... less is better!
Having worked as an Art Director for three different Advertising Firms, I've taught many designers how to create an ad that started out as scribbles on a napkin. I currently work part time as an Art Director in a local firm, as I continue to work on my own freelance company. I would like to take my knowledge in advertising to the next level. Helping others start their own business by also designing their own logo is a great passion of mine. Not only are you starting out your new adventure, but knowing you created your logo is just an icing on the cake!
I believe everyone has a little graphic designer in them, it's just the matter of opening up that door and exploring your skills. I'm not a "certified" instructor, but I do have a Bachelors degree in Communication Art and over 20 years of advertising experience - so I guess it's safe to say that my certification is my work experience in the real advertising world. My technique of design is observing and listening. I can teach you how to look at the simplest object and turn it into a work of art, or teach you how to make an "ugly" ad into an eye-popping design.
If you are interested in learning how to design and create strong logos, develop an eye for design, or come up with witty headers and copy, give me shout. Remember, "Logic will get you from A to B, Imagination will take you everywhere." I've been in the graphic design world before computers were invented... well, I'm not that old, but I am old school! Today's graphic designers are great, but they do lack that one skill that computers can't teach you... and that's designing with a great eye! Positioning, balance, and content are what make a design work. As cliche as this might
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I have a Bachelors Degree in Communication Art from The Art Institute of Pittsburgh. I have worked over 20 years in the Advertising field, with three separate Advertising Firms, as an Art Director and Production and Creative Manager. With this experience, I've trained several designers under me that have transitioned into Art Directors themselves in other companies.