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I have been a professional writer and a writing/English/grammar instructor for 35 years. I realize that many people struggle with some of the more basic writing skills. That's okay. English is a bear of a language, and many of the rules of effective communication are shifting with the internet. (Example: Is it "e-mail" or "email"? Answer: Either way, but be consistent.)
That is not to say that grammar rules are arbitrary. Many are carved in stone, and the foundation of effective writing is to know the fundamentals.
Most of all, I believe that learning effective writing can be fun ... or at least interesting. JRI
I have been a "marketeer" for companies large and small since 1985, helping them identify their competitive advantages and create and execute effective, powerful brands. I help companies clients create and revise direct marketing materials for mail, internet and blogs.
The art of effective verbal communication is crucial to success in business and other activities involving others. While many people are uncomfortable (sometimes even terrified) about speaking in public, the skills are easily learned and applied.
I have been doing public speaking -- for convention audiences, business meetings, seminars and testimonials -- for decades. The key is organization, research, and practice, practice, practice.
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