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Marketing Articles

This page features blog posts about marketing. Can’t find what you’re looking for? Let your favorite tutor know that the WyzAnt community could benefit from a blog post about marketing!
Blogs Anywhere

Interns, Educators, and the Aspiring

I combined eight subjects to complete a home-shopping website to post online. If you are a business, creative design, or writing student, you may wish to approach your professors to ask if they would give you credit for this website that you create by using the skills you learn from me and utilizing the subjects above. You will be provided with a template that may take you independently too long a time to get ready for your class. Your lessons with me will enable you to focus while co-piloting until you are ready to pilot the craft. I have already completed the entirety of steps (at least four...

Accepting the Challenge

Congratulations on making it this far! The first step to becoming a better student is realizing the need for help. Some students believe that because they ask for help that they are dumb or not as good as everyone else. In fact, the complete opposite is true! Admitting that you need help with a subject is the smartest thing you could do, and it will set you on a better academic path. I myself went to tutoring in high school, and I finished high school with a 4.0! Sometimes a little one on one time with somebody that can put the lesson into terms you can understand can really make a difference...

Favorite Quotes on Education

Here are some of my favorite quotes on education:

"Live as if you were to die tomorrow. Learn as if you were to live forever."
--Mahatma Ghandi

"Intelligence plus character--that is the true goal of education."
--Martin Luther King, Jr.

"The mind is not a vessel to be filled, but a fire to be kindled."
--Plutarch

"The educated differ from the uneducated as much as the living differ from the dead."
--Aristotle

"Knowledge will bring you the opportunity to make a difference."
--Claire Fagin

"You'll never know everything about anything, especially something you love."
--Julia Child

...If...

How do Profs think? Let this long-time college prof help you get through Soc and Psych courses and interpret your all important syllabus and texts...

Often, students are not taught HOW to study and what to study. As a long-time college professor I can share teacher techniques and how we choose what we choose related to tests and discussions. There are also basic principles of testing that must be learned. Take some time now during your break to learn how to study and what to study and even how to take tests, so in the Fall you will be ready to go with a fresh outlook and new knowledge toward academic success. These principles work for all students (even if you are in high school--especially if you are taking college courses in your last year)--I...

Syracuse University Degreed Sociology Psychology Professor Will Help You Raise Your GPA!

You are brilliant when it comes to some of your courses, but in other areas...you just don't get it. It may not be just you! Humans learn in different ways and professors tend to teach to the masses. As an experienced professor, I teach students in more of a visual, applicable fashion. When you and I finish with our tutoring sessions you will understand the material because you will make it your own through example and solid application to your life and experiences. Basic Psych courses (and Soc) are typically the most failed courses taken by students. Often because students get lost in the minutia--and...

Hello and Welcome!

"Education is not the filling of a pail, but the lighting of a fire." (William Butler Yeats)

I am new to WyzAnt.com. I am a recent Johnson State College graduate. I majored in Elementary Education with a concentration in math. I recently completed my second practicum at Georgia Elementary School with a classroom of 20 4th grade students. Before that I completed my first practicum at Jericho Elementary School with a classroom of 13 2nd grade students. I currently substitute at the Georgia Elementary and Middle School, as well as, tutor three 4th grade students, two days per week, in math...

Cultural Bias in Online College Courses: This Inequity in Higher Education Should Anger Everyone

My emerging tutoring passion is assisting ESL college students with their coursework. Most of them must also hold full-time jobs to support themselves and often their families as well. Many require online courses to get college educations. They could not earn a college degree any other way.

Do textbook publishing companies realize how much cultural bias is written into their online ancillary (supplemental) materials? Do teachers of online college courses realize how hopeless these students feel about merely passing a class when their grades depend on online multiple-choice exams consisting...

Barnes and Nobles - What Not to Do

I am writing this both as a warning to fellow tutors and as an excellent case study of what NOT to do in a business.

I do not know if it is just the Barnes and Nobles in West Bloomfield, MI or if this affects more stores nationwide. Today, when I went there, I was shocked to see a new sign at the cafe: "Starting November 11th, we will no longer be allowing tutoring nor game playing in the cafe" (or something very similar). So, be forewarned that B&N may no longer be friendly to tutors anymore (a shame since that location in particular was one of my more popular tutoring locations).

Now, as...

Business Management Tools

I have hundreds of tools that can be used to simplify and amplify your business management knowledge and skills. Not just a tutor, but a coach and trainer with over twenty years experience training and mentoring.

Marketing and Strategic Management Tools:
- PEST Analysis
- SWOT Analysis
- Value Chain Analysis
- Porter's Five Competitive Forces
- Competitive Advantage
... and many more

Education or Business?

Funny how the education world has a lot of valid claims that business methods in education just “miss the mark.” Funny how business discredits education as a sound practice with such claims that education is “continuously so inefficient or ineffective.” Over the last ten years, I have heard statements like this. Generally, these statements are made when one of these entities is imposing itself on the other. Working for both, here is what I have seen.

Education is a business. The reality of new economies, imposed requirements, and an ever burgeoning budget system has exposed one of the...

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